This 21-question telephone survey of laundry customers was designed jointly by CLA and Readex Research, a nationally recognized independent research company. After completing 403 interviews, the results were compiled into this Laundry Customer Profile.
Some of the questions asked in this comprehensive laundry customer survey:
- What reasons does your household use a self-service laundromat?
- What type of washing machine do you typically use when visiting a self-service laundromat?
- What factors influence your decision to use a self-service laundromat? (ex. price, number of machines, location, etc.)
This research tool can be used in conjunction with a demographic report and our annually published Industry Survey to aid you in the interpretation of the viability of a laundry store for the area you're researching.
After you purchase the file, it will be available to download in the “My Downloads” area of your account.